Oracle Solutions For The Automotive Industry: Know More. Do More. Spend Less

Achieving Growth Through Innovation
Consolidation and intense competition for market share fuel today's automotive industry, and manufacturers have turned to consumer incentives to give them an edge in a shaky economy. But to grow, the industry must turn away from unsustainable short-term demand stimuli, such as rebates and zero-percent financing, and instead adopt technology that supports long-term process and product innovation.

Today's automobiles offer an extraordinary combination of cost, quality, performance, features, and satisfaction that is the result of continuous innovation of product and the processes that build it. That innovation could not take place without technology to support changes in the way the industry works.

Technology can help you know more by increasing visibility into the data that is fragmented by point solutions and geographical or divisional obstacles. Technology can help you do more by increasing the productivity of your business operations with complete automation, connected business processes, and collaborative technologies. Technology can help you spend less by simplifying your systems and positioning you to cope with shrinking budgets and fewer resources. Know more, do more, spend less: Technology is an inextricable component of the equation for growth in the automotive industry.

Proverbial Automotive Paradox: Enhance Product And Service Offerings And Simultaneously Reduce Cost
The automotive industry continues to be plagued by one simple fact: prices everywhere are declining faster than costs. This includes not only prices that consumers pay for automobiles but also the prices original equipment manufacturers (OEMs) pay their suppliers, and the prices those suppliers pay their suppliers, and so on. Whether you are a dealer, an OEM, or a supplier, you are challenged with striking the optimal balance between pleasing the customer and mitigating your costs. One course OEMs have taken is to carry higher levels of inventory and offer massive sales incentives to address the challenge of getting the right vehicle to the right customer at the right price. Unfortunately, this has only resulted in "profitless prosperity" for the OEMs.

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